Signs & signals of sub-optimal game monetization (Games track - Playtime EMEA 2018)
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Published on ● Video Link: https://www.youtube.com/watch?v=h1EATwCWFko
Learn about key data signals to help identify if your game's in-app purchase monetization is underperforming, as well as strategies for improving buyer conversion and revenue growth.
Speakers:
Adam Carpenter - Head of Developer Business Growth, Google Play
#GooglePlaytime event: Playtime 2018; re_ty: Publish; product: Google Play - Monetization and Billing; fullname: Adam Carpenter;
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Tags:
Berlin
Play
type: Conference Talk (Full production);
optimize
developer
Carpenter
EMEA
Google Play
Adam
Android
best practices
Playtime
game
Adam Carpenter
mobile
monetization
Google
tips
signals
campaign: Games
purpose: Educate