The Future of Authentic Content: Binding Identity with Content Provenance
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Published on ● Video Link: https://www.youtube.com/watch?v=LL4VG2J8ijY
Eric Scouten, Identity Standards Architect for Content Authenticity Initiative – Adobe
John Collomosse, Principal Scientist – Adobe Research
Imagine knowing who produced the content you are viewing and how they produced it? In this session, we will talk about the work being done to make that dream a reality. Eric will provide an overview of the work of the Content Authenticity Initiative, the Coalition for Content Provenance and Authenticity (C2PA), and the Creator Assertions Working Group (CAWG), and how these organizations are working together to help content producers build authentic connections with their audiences.