The In-App Journey from Waterfall to Header Bidding Technology | PANEL

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Published on ● Video Link: https://www.youtube.com/watch?v=mofxS0fEilM



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Delivered at Casual Connect Europe 2018. In this session, our panel of experts will share their perspectives on in-app header bidding from both the buy-side and the sell-side, along with bringing brand dollars to in-app.

Joel Livesey, Director of Partnerships, EMEA, The Trade Desk
Jonnie Byrne, Managing Director, UK & France, Fyber
Richard Watts, Advertising Lead, Badoo
Michael Hudson, CEO, PennyBox
MODERATOR: David Murphy, Editor and Director, Mobile Marketing Magazine




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Tags:
CCEUROPE18
Casual Connect 2018
Casual Connect
gaming
Joel Livesey
The Trade Desk
Jonnie Byrne
Fyber
Richard Watts
Badoo
Michael Hudson
PennyBox
David Murphy
Mobile Marketing Magazine