I am ALL FOR the KNOW THE TRUTH TV ads....BUT....One can preach many aspects of THE TRUTH...but be AVOIDING TRUTH also. Television and people on television can easily preach ONE TRUTH while avoiding. I think the KNOW THE TRUTH Ads SHOULD include other habits too, but DONT TRY TO TELL THAT TO A millennial, a liberal OR A KISS-ASS SOCIAL CHAMELEON PROTESTER who only PROTESTS things that are approved and endorsed and pushed by the mob in a safe space...Thus only badmouthing and offending those whom is is safe to badmouth and offend and appear noble or brave while in a group. There can be hidden cowardice in there somewhere under a lot of circumstances, but pointing THAT out is committing social suicide in a lot of cases if you dont speak the BANDWAGON TRUTH and dare to tell the truth any other way but theirs.