The Marketing Magic of SEGA - Al Nilsen Interview
9SEGA marketing supremo Al Nilsen sheds light on how he helped SEGA become so popular in the 90s. Al was the marketing director for SEGA, and helped launch Sonic 2sday and other amazing strategies and advertising to help SEGA stay one pace ahead of heated rivals Nintendo. His work ensured that Sonic made the impact he did. Enjoy 90 minutes of retro bliss!
Al share some amazing SEGA stories and reveals the marketing secrets that helped make SEGA such a huge and loved company. He also reveals an amazing story of how he wished Streets of Rage was marketed, but sadly was refused.
If you ever wanted to learn how SEGA was marketed and became so popular during the 90s, check out this interview today.
While listening to the marketing secrets of SEGA, please enjoy this playthrough of Sonic 3.
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