The possible Gameplan behind Bob Iger's "Star Wars Overexposure" Excuse

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#BobIger #StarWars #Disney

Many outlets are reporting that Disney CEO Bob Iger has once again doubled down on the notion that the only problem facing Star Wars, is overexposure by Disney putting out too much Star Wars, too soon. However, he did so in a lengthy interview with the New York Times, in which so much more was revealed, some of which may have ramifications far beyond Star Wars.

In this video, @AndreEinherjar will go thought the key revelations about the current trends of the industry, the tired narrative that overexposure is the problem, and what Iger may do next.


New York Times Interview:
https://www.nytimes.com/2019/09/22/style/disney-bob-iger-book.html


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