The Smart Way to Extend Your Game's Lifecycle

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Peggy Anne Salz pulls Dean Day, CEO of Black Smoke Studios, aside at PGC London to learn from his playbook on extending the lifecycle of games and enhancing cross-channel play. They delve into their experiences with Stumble Guys, the strategic shift to direct-to-consumer models, and the games approaching light monetization in free-to-play games the right way.

Dean Day - https://www.linkedin.com/in/deanday/
Black Smoke Studios - https://www.bsstudios.co/
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