Virtual Legality #30 - Bungie's $150M Bet (and how it might be monetized) (Hoeg Law)

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Destiny 2
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Destiny 2 (2017)
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Show
Duration: 44:18
386 views
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Bungie's separation from Activision (and Activision's loss of the Destiny franchise) has proven to be one of the more important stories of the year in games, but only now do we have a bit more clarity as to just how such a separation happened.

What do the Activision 10-K Financial Statements tell us about the price Bungie was willing to pay?

What can we take about the future of Destiny (and Activision) from such a sale?

And how do the changes coming to the paid Eververse store in the Season of the Drifter reflect the possibility of a new monetization reality?

#Bungie #Destiny #VirtualLegality

***
Discussed in this episode:

3:05 "Bungie-Activision contract"
(Software Publishing and Development Agreement)
Effective Date April 16, 2010
(http://documents.latimes.com/bungie-activision-contract/)

7:30 Tweets from Daniel Ahmad
February 28, 2019
(https://twitter.com/ZhugeEX/status/1101241993160724481)

14:20 Activision Blizzard 10-K Filing
For Fiscal Year Ending December 31, 2018
(https://investor.activision.com/node/32301/html)

18:15 Tweets from PC Games Insider
March 1, 2019
(https://twitter.com/PCGamesInsider/status/1101456894160502784)

22:18 "THIS WEEK AT BUNGIE – 2/28/2019"
(https://www.bungie.net/en/Explore/Detail/News/47660)

27:50 Tweets from Skill Up
February 28, 2019
(https://twitter.com/SkillUpYT/status/1101280701565956096)

30:23 Limited Software License Agreement
Destiny/Bungie, Version (October 16, 2018)
(https://www.bungie.net/en/Bungie/SLA)

***
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***
"Virtual Legality" is a continuing series discussing the law, video games, software, and everything digital, hosted by Richard Hoeg, of the Hoeg Law Business Law Firm (Hoeg Law).

Rick has practiced for more than a decade at some of the country's largest law firms, representing IT, software, video game, and other technology companies, as well as the individuals and institutions which fund them.

DISCUSSION IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND IS NOT TO BE CONSTRUED AS LEGAL ADVICE. INDIVIDUALS INTERESTED IN THE LEGAL TOPICS DISCUSSED IN THIS VIDEO SHOULD CONSULT WITH THEIR OWN COUNSEL.

Any and all feedback is appreciated. Let us know what you think!

***
THANKS FOR WATCHING!

FOR MORE CHECK US OUT:

On Twitter @hoeglaw

At our website: https://hoeglaw.com/

On our Blog, "Rules of the Game", at https://hoeglaw.wordpress.com/

On "Help Us Out Hoeg!" a regular segment on the Easy Allies Podcast (formerly GameTrailers)

(https://www.youtube.com/channel/UCZrxXp1reP8E353rZsB3jaA)

Biweekly on "Inside the Huddle with Michael Spath" on WTKA 1050




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Tags:
Bungie
Destiny
Activsion
Separation
Eververse
Microtransactions
Monetization
Pay Store
$150M
SEC
Filings
Cost
Hoeg
Law
Virtual
Legality
Help Us Out Hoeg
Easy Allies
Season
Drifter



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Destiny 2 Statistics For Hoeg Law

There are 218,398 views in 23 videos for Destiny 2. The game makes up 15 hours of published video on his channel, roughly 1.48% of Destiny 2 content that Hoeg Law has uploaded to YouTube.