Why do we see faces in everything?

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Humans are built to recognise faces. We can see them in everything. When you see faces or human-like shapes in regular pictures or patterns, it’s called “pareidolia.” Pareidolia is a psychological phenomenon where the brain perceives familiar and meaningful patterns, such as faces, in random or abstract stimuli, like clouds, rock formations, or even inanimate objects. It’s a natural tendency of the human brain to seek and recognize familiar patterns, which can sometimes lead to the perception of faces where there are none.