Why Operation Campaign is the Key in MMO Mobile Games | Gary Huang

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GameDaily Connect

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11,400

Published on June 8, 2017 6:26:08 PM ● Video Link: https://www.youtube.com/watch?v=V0Dv0ky2hL4

Duration: 22:24

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Delivered at Casual Connect Asia 2017. MMO titles nearly dominate iOS grossing chart in China with high retention and monetization. Except for its multiple gameplays and completed social system, in-game operation campaign also plays an important role in improving user experience and interaction. In this session, Gary will give you a better understanding of operation campaigns in MMO mobile games and how to design a proper one in your MMO titles.
To download slides: http://bit.ly/2sHQ7ug