14 HVAC Sales Clichés to Avoid: HVAC Salespeople and Their Unoriginal Myths
302HVAC salespeople are notorious for using the same old clichés to try and close a sale. But if you know what to look out for, you can easily avoid these myths and get on with your life. In this video, I'll be going over some of the most common HVAC sales clichés and why you should avoid them at all costs!
HVAC Salesmen will say "It's not if your furnace breaks down, it's when." "You don't want to be left out in the cold." "If you don't act now, you'll regret it later." They might as well be speaking a different language. But here's the thing: they're not. HVAC salespeople and "Comfort Advisors" are using tired old clichés because they work. And why do they work? Because they tap into our deepest fears: the fear of being without heat in the middle of winter, the fear of making a costly mistake, and the fear of regretting our decision later on. So next time an HVAC salesperson tries to close you with a cliché, don't be afraid to call them out on it. With any luck, you might just get a discount.
I hope this video helps.
#sacramento #hvacsales #ethics #values #morals
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