18 months after acquisition, MuleSoft is integrating more deeply into Salesforce
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18 months after acquisition, MuleSoft is integrating more deeply into Salesforce
A year and a half after getting acquired by Salesforce for $6.5 billion, MuleSoft is beginning to resemble a Salesforce company - using its language and its methodologies to describe new products and services. This week at Dreamforce, as the company's mega customer conference begins in San Francisco, MuleSoft announced a slew of new services as it integrates more deeply into the Salesforce family of products.
MuleSoft creates APIs to connect different systems together. This could be quite useful for Salesforce as a bridge between older software that may be on-prem or in the cloud. It allows Salesforce and its customers to access data wherever it lives, even from different parts of the Salesforce ecosystem itself.
MuleSoft made a number of announcements designed to simplify that process and put it in the hands of more customers. For starters, it's announcing Accelerators, which are pre-defined integrations that let companies connect more easily to other systems. Not surprisingly, two of the first ones connect data from external products and services to Salesforce Service Cloud and Salesforce Commerce Cloud.
"What we've done is we've pre-built integrations to common back-end systems like ServiceNow and JIRA in Service Cloud, and we prebuilt those integrations, and then automatically connected that data and services through a Salesforce Lightning component directly in the Service console," Lindsey Irvine, chief marketing officer at MuleSoft, explained.
What this does is allow the agent to get a more complete view of the customer by getting not just the data that's stored in Salesforce, but in other systems as well.
The company also wants to put these kinds of