2023 Bentley Azure Range Presentation
65Effortless performance and comfort over long distances have long been hallmarks of Bentley, which is now building on this reputation with a new family available across all five model lines. The new Azure range will provide Bentley customers with a curated selection of features designed to enhance the wellbeing and comfort of the vehicle’s occupants, making every journey a relaxing experience regardless of distance.
The new range will be a permanent offering across the full Bentley model line-up, including Bentayga, Bentayga EWB, Flying Spur, Continental GT and Continental GT Convertible. Azure is more than a specification; it includes tactile and visual cues designed to reduce stress and promote wellbeing, along with driver assistance technologies for smoother, safer journeys. Where the Bentley Speed family takes the ultimate in performance as its prime focus, a Bentley Azure will accentuate the other facet of a Bentley’s character; the ability to traverse long distances swiftly and smoothly, leaving driver and passengers to alight at journey’s end feeling refreshed, alert and ready to resume their busy lives.
With Mulliner representing the pinnacle of both luxury and performance, the Azure and Speed badges represent subtly different interpretations of the Bentley driving experience. Every Bentley combines relaxation with exhilaration; the Azure range provide those customers who prioritise the former with a carefully curated selection of features designed to promote comfort and wellbeing.
Adrian Hallmark, Chairman and Chief Executive of Bentley Motors, comments: “The Azure, like Speed and Mulliner, offers our customers clarity during the enjoyable process of choosing their ideal Bentley. We know from the scientific research undertaken by our specialists that our holistic approach to wellbeing behind the wheel, uniting technology, design and craftsmanship, will deliver driver and passengers to their destination more relaxed than when they set off.”
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