AdWords tutorial from Google - Step 3: Choose your campaign type
Google AdWords is now Google Ads. Click here to learn more about our new advertising brand:
blog.google/technology/ads/new-advertising-brands/
The first thing you'll do when you create a new AdWords campaign is choose your campaign type. Get familiar with the most common campaign types and choose one based on your business goals.
Links:
Choose one of these options to continue
a) I want the simplest way to reach the most people interested in my products/services
https://www.youtube.com/watch?v=_-4T9Px9uDM&list=PL9piTIvKJnJN4ot42xcaxuaa2biOszf4m&index=4
b) I want to reach people searching for my products/services
https://www.youtube.com/watch?v=7f9ebAixUqM&list=PL9piTIvKJnJN4ot42xcaxuaa2biOszf4m&index=5
c) I want to reach people across the web who might be interested in my products/services
https://www.youtube.com/watch?v=cakyszGvD9E&list=PL9piTIvKJnJN4ot42xcaxuaa2biOszf4m&index=6