ASICS calls out AI for ‘Exercise Airbrushing’

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ASICS reveals AI platforms are distorting the real benefit of exercise by generating images that portray people who engage in ‘healthy exercise’ as those with extreme physiques. Putting people off exercise and leaving them feeling insecure.
Seven in 10 (72%) say AI-generated images could cause people to develop worries about their own bodies.
To tackle this issue, ASICS is launching an AI Training programme to help AI tools learn what exercise really looks like.
The public can play their part by posting their ‘healthy exercise’ images online with #TrainingAI to help AI learn.