Finding A Second Life - The Other Long Tail

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Published on ● Video Link: https://www.youtube.com/watch?v=t4eYZpTNzxc



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In the comments on my video on the long tail, (https://youtu.be/4GZ1mLCN3Ms) I got a fair number of questions about a DIFFERENT long tail. Specifically back catalog, or sales well after launch.
This is a place where a lot of your sales can come and some games can even get the majority of their sales years after launch

Did we make a merch store?
Yup: https://old-game-dev-advice.creator-spring.com/

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What's that book in the background?
https://amzn.to/3L7oUIq

Chapters:
0:00 The Other Long Tail
0:37 Stock Doesn't Expire
1:30 The Launch Matters in AAA
3:42 BioWare Does Well in Back Catalog
4:20 Indie Has a Fatter Tail
6:03 Word of Mouth (Positive)
6:43 Word of Mouth (Negative)
10:16 Hold On...

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