How Does WPP View The Potential Merger Of IPG & Omnicom Impact The Competitive Landscape?

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Published on December 14, 2024 12:00:00 AM ● Video Link: https://www.youtube.com/watch?v=pZdxxxaRsyc

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It was also a week where Omnicom Group and The Interpublic Group (IPG) announced their merger with an intent of creating global advertising and marketing powerhouse. How does WPP view the potential merger between IPG and Omnicom in terms of its impact on the competitive landscape, will the merger come as a threat to WPP's market share in India? CVL Srinivas, WPP’s Country Manager for India elaborates during a discussion with Shibani Gharat

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