HubSpot CTO Dharmesh Shah: How to Build Company Culture; Predictions for 2022 | 20VC #896
274Dharmesh Shah is the Founder and CTO @ HubSpot, a full CRM platform with marketing, sales, service, and CMS software. Dharmesh started HubSpot in 2006 and today it is a publicly-traded company (NYSE: HUBS) with over 3,500+ people and a market capitalization of $16.9 billion. Prior to founding HubSpot, Dharmesh founded Pyramid Digital Solutions, which he bootstrapped with less than $10,000 and after 11 years of CEOship, Dharmesh helped the company get acquired in 2005 by SunGard Business Systems. In addition to co-authoring “Inbound Marketing” Dharmesh founded and writes for OnStartups.com — a top-ranking startup blog and community with more than 1,000,000 members. Finally, if all of this was not enough, he is an angel investor in over 90 startups, including Coinbase, AngelList, Gusto, Okta and many more. and a frequent speaker on startups, growth, and the business of technology.
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Timestamps:
0:00 How Dharmesh met his co-founder
4:07 What's the secret to a fulfilling marriage?
5:25 Dharmesh's leadership style
7:36 How to test for low ego & high accomplishment when hiring?
8:52 Most difficult but valuable lesson learned in HubSpot journey
12:19 What is the process of making the culture decks?
14:00 How to bring employees into culture creation process
19:51 Framework for solving difficult problems
21:46 Dharmesh's biggest insecurity
23:39 Do you compare yourself to others?
25:17 How do you instill work ethic in your kids?
28:49 Product vs. Distribution
31:18 How do you test for market?
35:00 Mark Andreessen's "Raise Prices" quote
38:12 The move to enterprise
46:00 When to launch your second product
52:48 Effective disruption from within
56:34 Encourage risk without creating a culture that accepts failure
58:06 Biggest breakpoints in HubSpot's scaling
1:00:39 The state of Product Marketing today
1:02:50 What do people misunderstand about "Community"?
1:04:54 2022 Prediction
1:08:45 How has angel investing impacting your operating mindset?
1:13:45 Dharmesh's biggest mistakes investing
1:14:41 Biggest miss
1:15:42 Favourite book
1:16:50 Biggest strength & weakness
1:17:37 If you didn't start HubSpot what would you have done instead?
1:17:48 Advice you often give but find hard to follow yourself
1:17:57 What do you know now that you wish you knew when you started HubSpot?
1:18:08 What would you most like to change about the world of startups?
1:18:21 Unsung hero of the HubSpot journey
1:18:40 Three traits I want my son to adopt
1:18:53 Where will you be in five years?
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