Meat Me Halfway | Chef AJ LIVE! with Brian Kateman
1475 DELICIOUS DINNER RECIPES to support your weight loss: https://www.chefaj.com/5-delicious-low-fat-dinner-recipes
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Brian Kateman coined the term “reducetarian” to describe a person who is deliberately reducing their consumption of meat. In 2015, Kateman founded the Reducetarian Foundation, a not-for-profit organization dedicated to reducing societal consumption of animal products.
He is the author of The Reducetarian Solution, The Reducetarian Cookbook, and Meat Me Halfway and is the lead producer of the documentary version of Meat Me Halfway released and streamed on Amazon Prime Video, Apple TV, Google Play, and more. He is a regular contributor to Fast Company, Entrepreneur, and Forbes, and his writings have appeared in The Atlantic, the Los Angeles Times, and the Washington Post, among others. Kateman lives in New Jersey with his wife Isabel and rescue dogs Tobey and Cooper.
If the meat system is broken, how can we fix it? Proposed solutions are plentiful, but few seem to agree on one. Some argue for investing in more humane and eco-friendly practices or in the future of food technology, like plant-based or cell-cultured animal products; others advocate for leaving meat off our plates entirely. But if we are to develop and deliver effective solutions, the engagement of stakeholders representing all motivations and areas of expertise is critical. At its core, this talk explores how we can unite diverse perspectives in human health, environmental sustainability and animal welfare with emerging scientific tools to create a more equitable, compassionate and sustainable food system.
For more information:
https://www.reducetarian.org/
To see the documentary:
https://www.meatmehalfway.org/
Brian's new book Meat Me Halfway:
https://www.amazon.com/dp/163388791X?tag=onamzchefajsh-20&linkCode=ssc&creativeASIN=163388791X&asc_item-id=amzn1.ideas.1GNPDCAG4A86S
To watch the documentary Meat Me Halfway:
https://www.meatmehalfway.org/
The Reducitarian Summit:
https://www.reducetarian.org/summit-2022
Brian's Ted Talk:
https://www.ted.com/talks/brian_kateman_how_to_reduce_your_diet_s_carbon_footprint_without_going_vegan?language=en
Om Instagram:
https://www.instagram.com/briankateman/
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