Not ‘happy’: Devastating Meghan Markle and Prince Harry fail
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COMMENT Say what you will about supposedly diminishing power of the monarchy, at least according to anti-cookie contingent, but I present to you Princess Eugenie. As the UK heads back to work after the entire country's annual beach and double Bacardi holiday in Benidorm, Eugenie has announced that not only will there be a second series of her podcast Floodlight . collective of which he is one of the founders) but received former British Prime Minister Theresa May as a guest. While this means that today at least one member of the royal family can boast some success on the audio series front, one has to wonder whether 'podcast' has become a dirty word in Montecito. Spotify founder CEO Daniel Ek explained to the BBC why his company parted ways with the Duke and Duchess of Sussex, Harry Meghan, in June. In short, only series that was the product of 34 million dollar deal, Meghan's Archetypes, 'could not make consumers very happy'. Spotify CEO Daniel Ek explained why Meghan and Harry are no longer with the company. Ilya S. Savenok for Spotify Ek says Meghan Markle's Archetypes podcast doesn't make people 'happy' Spotify When asked specifically about duke and duchess's megabucks contract, Ek's response seemed so carefully worded that there can be no doubt that it was the result of entire PR team huddled around a hygge conference table and sleeping all night. He said “We thought there should be new innovations here. We thought we could offer a great experience that would both make consumers very happy and open new paths for new creators. And the truth is, some of it worked, some of it didn't.” It's surprising to think that just this time last year, Meghan was performing at a relatively high level. Of course, Archetypes was a slog, with overly long episodes that couldn't exactly be redeemed by a plethora of list guests, but at least its launch saw it top the charts in several countries, including the US and Australia. And then… came the slide. After a one-month break due to the late Queen's death, the series restarted and each week's episode failed to light up Spotify's episode charts. At the end of its 12-week run early December, only three episodes appeared in Spotify's top hundred episodes rankings the US, at positions 21, 73, and 90. It must be assumed that the duke and duchess had closed their bank accounts by then, and these were not worth untold millions. Archetypes were by no means an agenda setter or a must-listen, nor did they do much to move the larger cultural dial. Prince Harry and Meghan Markle's Spotify careers ed. Chris Jackson for the Invictus Games Foundation But at least Meghan had done something. Over the years, the mystery has grown larger as to what kind of podcast Harry might record to earn his share of an eight-figure contract. Thanks to Bloomberg, we now know that the Duke's ideas for Spotify were as well-thought-out and sensible as Queen Camilla offering to make a guest appearance on Love Island. Given his business title, Harry