Player Segmentation - What's it Good For?
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We love to break things and people intro groups. Is player segmentation a useful tool or a set of blinders?
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Chapters:
0:00 Badass Bards
0:35 Who Wants What Feature?
2:03 Direct Data
3:37 Some Motivations are Universal
5:01 Bill isn't Real
5:42 A Spectrum
7:28 A Tool in the Toolbox
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