PLAYISM | Interview | PAX East 2025
The Japanese indie game scene has grown substantially in the past decade or two, and publishers like PLAYISM are leading the way by introducing to players around the world. We spoke with PLAYISM founder and executive producer Shunji Mizutani and assistant producer Michael Kobayashi about the creation of the company, its continued mission, and what it takes to bring local Japanese games to an international audience!
Please note that all translations and responses have been presented in full for clarity and completeness.
Check out PLAYISM and learn more about the games they publish, as well as the broader Japanese games industry:
Website: https://playism.com/
AUTOMATON WEST: https://automaton-media.com/en
Chapters:
00:00 - Intro
01:09 - PLAYISM's founding
02:30 - International game publication is interesting!
04:29 - Positioning for a global audience
06:16 - The growth of the Japanese indie scene
10:22 - How to learn more!
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