Recruit your ideal testers with one simple shortcut
Who are the ideal testers for your product, and where can you find them? The fastest way to learn about your market is to recruit customers of your competitors' products and ask them about their habits.
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Apply for our Spring 2023 Game Thinking Masterclass, where you'll learn the fastest way to validate your product idea, and get to product market fit.
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In this video 🎥 we’ll walk you through:
- Why you should recruit users of your competitor's products
- Where to recruit them
- How to write your recruiting message
⏲️ TIME STAMPS ⏲️
0:00 - Introduction
0:31 - Lisha Li's question
1:13 - Tip 1: Where to recruit
2:35 - Tip 2: Contribute before asking
3:42 - Tip 3: Keep posts short
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CHECK OUT RELATED VIDEOS📀
Competitive analysis — three ninja design moves for leveraging your competitors
https://youtu.be/uBZ8umGUEO4
Test your competitors' products — to gain insight into your market
https://youtu.be/HiatkOewNQU
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We deconstruct breakout games & apps to help you innovate smarter and find product/market fit. Hosted by Amy Jo Kim - Game Designer & Startup Coach - prev. Rock Band, The Sims, Covet Fashion Happify, Netflix.
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