Rice Krispies Treats Cereal | Nostalgia Hunters | Ep. #4 | Super Beard Bowl
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In 1993 Kellogg's boldly took it's Rice Krispies Treats product and rolled it back almost all the way to its predecessor to much praise and widespread acclaim. In 2019 Kellogg's messed with the recipe and effectively added marshmallow bits to the original Rice Krispies formula and still slap the Treats Cereal branding on it. This crashed and burned the future of the cereal and was nearly immediately discontinued.
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