The One Company That Gave Sega a Chance

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In the early years of the Genesis, Sega had trouble competing against Nintendo. Nintendo had all the third-party support, while Sega barely had any. But surprisingly, a well-known company would stand up against Nintendo, and agreed to partner with Sega instead. That company would be EA. Their boxes and cartridges looked a bit different from regular Genesis games. Why is that? And why would EA partner with Sega rather than Nintendo?


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Reverse-Engineering the Genesis:
https://www.sega-16.com/2007/02/sega-firsts-reverse-engineering/

EA Development Kit for Genesis:
https://arstechnica.com/gaming/2008/08/the-story-of-ea-and-the-pirate-genesis-development-kit/


Chapters:

0:00 Introduction
1:04 Video Game Crash of 1983
2:15 Nintendo
3:52 Sega Genesis
5:13 Birth of EA
5:59 EA and Sega
7:15 EA Licensing Agreement
7:52 Games
11:57 EA’s Impact on Sega
12:31 Conclusion
13:01 Outtro


Special thanks to the following users from pexels.com for the stock footage:

84LENS, 霍天赐, A frame in motion, Ahmet Akpolat, Andrew Hanson, Anna Hinckel, Anvar Tushakov, Artem Podrez, Caleb Oquendo, Cottonbro, Cristian Dina, Curtis Adams, DAV Grup 1, David McBee, Distill, Drones Scot, Edward Jenner, EKATERINA BOLOVTSOVA, Ekrulila, Evgenia Kirpichnikova, Free Videos, George Morina, Glen McBride, Hirsh Philippe, Jack Sparrow, Joseph Redfield, Kampus Production, Kamrul Chowdhury, Karolina Grabowska, Kelly, Kindel Media, Ksenia Chernaya, MART PRODUCTION, Mikhail Nilov, Miguel Á. Padriñán, Mike B, Monstera, Nazim Zafri, Nicole Michalou, Pavel Danilyuk, Pete Wales, pickarick, Pixabay, Polina Tankilevitch, Pressmaster, RDNE Stock project, Ricky Esquivel, RODNAE Productions, Ron Lach, Ruvim Miksanskiy, Sora Shimazaki, Steve B, Thirdman,Tiger Lily, Tima Miroshnichenko, Tom Fisk, Tony Schnagl, Vlada Karpovich, Yan Krukov, Yaroslav Shuraev


Special thanks to streambeats.com for the music used in this video.


#electronicarts #sega #ea







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