Three Keys to Winning in Ecosystems (Cloud Next '18)
As enterprises become software driven, they have the opportunity to form new ecosystems that deliver top-line. However, successful ecosystems require getting several things right. In this talk, we give examples of enterprises who are doing it well (Magazine Luiza, Tradier, Walgreens and PwC), and how they act with speed, focus on their core, and leverage developer ecosystems to win in the markets. Customers attending the talk will expect to leave with practical guides to succeeding in their ecosystem strategies, including how they can leverage Google to generate demand for their APIs and software services. The talk will include a fun interactive simulation that brings out the winning plays, and will be co-presented with one enterprise customer who is doing it the right way.
Event schedule → http://g.co/next18
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