Trouble On The Homefront? The Changes in The Browser Games Market

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Published on ● Video Link: https://www.youtube.com/watch?v=HSGGCrO2l64



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For years browser games have seen tremendous success and growth rates. However, recently success has been less of a given and new challenges have presented themselves from increasing acquisition cost, growing development budgets and new technologies to mobile and social games growing aggressively - the market is clearly entering a period of consolidation. Which strategies, target audiences and business models are still relevant? This panel will unite the leading publishers of browser games in Europe and discuss their approach to the future of the market.

Delivered at Casual Connect Europe, February 2012




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Tags:
iko HUBERTZ
Bigpoint
Markus BUECHTMANN
Travian
Hendrik KLINDWORTH
Innogames
Mark NEUFURTH
Gameforge
Christian SAUER
gamigo
Jan WAGNER
Cliffhanger Productions
Casual Connect Europe 2012