There's No Looking Back: How We Transitioned From a Contract Shop to an IP House | Shilpa BHAT

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=LinkQqbla70


Duration: 17:16
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Every 'work for hire' studio dreams of building its own IP some day. This session would detail out how 99Games was spun off from a very successful contract developer that was Robosoft, how they they leveraged their rich history on porting games to the The Mac platform to building original IP for the iOS platform. The session would recommend some best practices for others who aspire to move along similar lines.

Delivered at Casual Connect Asia, May 2012.



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Tags:
99Games
Casual Connect
Casual Connect Asia 2012