Virtual Goods for Core Gamers: What Works and What Doesn't on Kongregate | GREER, PECORELLA VIDEO
While Facebook remains the hot destination for giant social games, problems with content discovery and expensive ads have made it a difficult target for more hardcore-focused games. Kongregate on the other hand is a gaming site that reaches millions of core gamers a month and has seen strong virtual goods sales, with continued growth, over the last two years. This talk will examine three case studies of Facebook to Kongregate ports to see what went well, what didn't, and how to design games that can thrive on both social networks and gaming sites.
For slides visit: http://casualconnect.org/lectures/games-for-gamers/virtual-goods-for-core-gamers-emily-greer-anthony-pecorella
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Tags: Kongregate
Emily GREER
Anthony PECORELLA
Casual Connect Seattle 2011