What is the definition of keyword? What is long tail keyword?

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Published on May 22, 2017 11:32:45 AM ● Video Link: https://www.youtube.com/watch?v=oWKfDP8XRzI

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What is Off Page SEO?
Ans. Off page SEO relates to the other aspects that influence the search ranking of websites on the Search Engine Result Page.
It refers to the promotional activities, such as content marketing, social media and link building performed outside the boundaries of any web page to improve its search ranking.

What is the definition of keyword?
Ans. Keyword means any word serving as a key. Keyword in SEO refers to the key phrases and words included in the web content which helps the users to find the specific website by entering relevant search queries over the search engines.