When you Said 'Attribution', did you Mean 'Contribution'? - Maor Sadra & Hadar Telem, INCRMNTAL.

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In this video, Maor Sadra & Hadar Telem from INCRMNTAL talk about - When you Said "Attribution", did you Mean "Contribution"? How can Gaming Companies Allocate Budgets Amongst Channels When Attribution is all Over the Place.

Speakers:

Pocket Gamer Connects London 2024
Track Name: Ad Insights
Talk Sponsored by: Verve Group

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