This is a video going over my thoughts on the rising popularity of Fresh Start servers for mmorpgs. I personally feel that unless you're launching a fresh start server with a plethora of changes, things that would make your game undoubtedly more popular and give it a second chance, it is actually really hurting the game. I feel that archeage is a perfect example of this concept since they've been running fresh start servers with little changes for multiple years which always result in the same problems and then made a fresh start that actually helped, only to repeat the broken fresh start attempts shortly after. Archeage encompasses this whole concept as a game since they do it wrong, do it right and then do it wrong right after. This is usually a short sighted cash grab from the developer/publisher , they know this is hurting the long term population of the game but they don't seem to really care, we can't call this a mistake because surely they can see the impact themselves.
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