Cooler Master Summer Summit Gathertown
The pandemic has hit the events space hard, but surely there’s something better than boring old Zoom meetings?
Cooler Master thought so, and decided to showcase their exclusive new PC products to audiences through interactive 8-bit-style social media platform, Gather.
Gather allows brands to create their own custom worlds and environments, so it was the perfect place to host the inaugural Cooler Master Summer Summit.
We helped Cooler Master flesh out their new, interactive world. Our artists created more than 10 islands with extremely detailed sprites of their products, including PC cases, gaming chairs, keyboards, mice and Cooler Master truck.
Our favourite island is the disco dancefloor, complete with LED lighting and Cooler Master big screen. What’s your favourite island? Watch the video and let us know!