Early Stage Playtesting Helped Us Build Better Games | Bart van den Berg
3Download Slides: http://gamesauce.org/news/2015/11/18/bart-van-den-berg-on-how-early-stage-playtesting-helped-us-build-better-games-casual-connect-video/
Delivered at Casual Connect USA 2015
So, you've just finished your casual game. Spent 6 months of development, setup social media channels, and gathered contacts. It's going to be awesome! Your head is buzzing: acquisition, discoverability, monetization, retention rates. Yet, you're stuck with a limited budget and the challenge to find and attract players. You need this to be a hit! Yup. I've been there. What if you could get valuable insight from players after only one day of development? During this session we will present a postmortem on how we use focus testing, play testing and bonded with players over prototypes.