Evergreen - Constructive Versus Destructive Design
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Evergreen - Constructive Versus Destructive Design
In this video I explore the concept of the Evergreen model of business to see if it's powers can be harnessed for good. I also explore a concept that I have coined constructive versus destructive design which is the idea that when you destroy content from year to year on iterative titles, you are wasting a potential goldmine, not to mention the inherent disadvantage you put your customer in when the game they love is no longer playable because the player base has moved on.
In this video I explore the strengths of constructive design and advocate for a more consumer friendly model for games whose lifespan depends on a solid player base. Call of Duty, Destiny, and World of Warcraft.
Let's dig in, shall we?
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