Exploring Consumer Expectations in Metaverse Survey
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A recent survey commissioned by Yahoo has aimed to explore consumer attitudes and expectations towards the burgeoning metaverse trend. The study, which analyzed responses from 15,000 users across the APAC region, including Australia, New Zealand, Japan, Taiwan, Hong Kong, and Singapore, revealed a number of interesting findings. Notably, the research revealed that 73% of APAC consumers were aware of the metaverse, with 66% of Millennials and Gen Z in the region expressing a keen interest in exploring this digital realm. Millennials, defined as those born between 1981 and 1996, and members of Gen Z, born between 1997 and 2012, are both considered digital natives, having grown up alongside the internet and digital technologies. #shorts #metaverse #marketresearch #ConsumerExpectations #genz #millennials #customization #OnlineSpaces #digitalnatives #APAC #yahoo