Games Go Hollywood | Panel

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GameDaily Connect

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11,300

Published on August 18, 2015 5:55:31 PM ● Video Link: https://www.youtube.com/watch?v=WgyLn-Qjxh8

Duration: 50:26

1,133 views

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Panelists: Calvin Lim, VP Mobile & Digital Platforms, Universal Pictures; Chris Jacquemin, Head of Digital Media, WME; Donny Makower, President, RED Games; Dan Murray, President, Skybound Interactive; Jameel Khalfan, Head of IP & Licensing Partnerships, Pocket Gems
Moderator: AJ Glasser, Strategic Developer Relations, Facebook

Delivered at Casual Connect USA 2015.

Partnering with celebrities and TV/movie IP can drive your game to the top of the charts. But working with hit content has its challenges. Panelists will share their perspective on different ways to approach talent, do deals, avoid common pitfalls and turn loyal fans into active, engaged players.