Getting Games In Their Hands - User Acquisition Channels

Channel:

GameDaily Connect

Subscribers:

11,300

Published on August 20, 2012 11:55:04 PM ● Video Link: https://www.youtube.com/watch?v=pHPiCw2SXPk

Duration: 52:58

947 views

9

Making games is hard. Getting the game in players' hands is not that easy either. With the ecosystems always evolving, getting users to play your games is an essential part of the business. The panel will discuss current trends to get players attention, the platforms you can use to promote the games and general current user acquisition best practices.


Delivered at the IGDA Summit @ Casual Connect Seattle, July 2012.