Increasing your Click Through Rate - Part 2: Increase Flexible Bidding Strategies

Channel:
United States Google Ads
Subscribers:
740,000
Published on ● Video Link: https://www.youtube.com/watch?v=UV5eUJVm3vg


Duration: 9:02
5,560 views
20

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Watch our Hangout focusing on increasing your Click Through Rate (CTR). Mairead and Ruth from the AdWords team in Dublin talk us through flexible bidding strategies, and how they can help with your ad positioning and ultimately increase your CTR.

00:28 What is CTR
01:36 Types of Flexible Bid Strategies
02:28 Target Search Page Location Strategy
05:17 Maximise Clicks Bid Strategy
07:37 Implementing Bid Strategy



To join the Hangout on Air, click the 'Play' symbol on the post at that time.



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Tags:
#hangoutsonair
Hangouts On Air
#hoa
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ctr
clickthrough rate
adwords
bidding
flexible bids
adwords features
how to