Much Ado About MUJI | Conversation With | CNA Insider
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Published on ● Video Link: https://www.youtube.com/watch?v=HYS7tB_xvxA
Its very name connotes 'no brand' - but Japan's MUJI is a lifestyle brand-name today with over 800 stores worldwide. Here's why it's not afraid of a little competition from the likes of Ikea or Daiso.
Conversation With speaks to the man behind its global expansion. Full episode: https://cna.asia/2pwTS6a
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