One Asset, Infinite Media: Maximizing IP Value Through Unreal Engine | Unreal Fest Orlando 2025

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In this session recorded at Unreal Fest Orlando 2025, Nathan Riddle of Spacestation Animation demonstrates how the company takes content from live-action YouTube videos and transforms it into animated episodes, interactive games, consumer products, and even children's books—all using the same core assets.

The future of content creation isn't just about making great assets—it's about maximizing their potential across every possible platform and medium.

Spacestation Animation, a digital entertainment studio founded by YouTube Pioneer 'Shonduras', reaches millions of young viewers across multiple platforms with their flagship property A for Adley family cartoon, demonstrating the power of their transmedia or ""re-imagination"" approach.

Using Unreal Engine as their primary tool, they've developed innovative workflows that enable them to efficiently create and adapt content across various media formats while maintaining quality and brand consistency.

This session shares Spacestation Animation's custom-developed tools and workflows that make this process efficient, scalable, and cost-effective.

Learn more about Unreal Engine here: unrealengine.com

#SpacestationAnimation, #Transmedia, #UnrealEngine, #UE5, #UnrealFestOrlando




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