PlayStation and Xbox want to RUIN GAMES WITH ADS!! - Angry Rant
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After last week's report that Xbox is looking to include more advertisements in free-to-play games, it seems PlayStation is also testing the waters for its own advertisement program.
According to Advertising Insider, Sony wants to encourage developers to create free-to-play games by adding this new way to monetize them beyond microtransactions and battle passes. Similar to what we know about Xbox's program, the goal for Sony is for the ads to fit in with the rest of the game, like putting real-life ads on billboards in virtual sports stadiums. Sony is also looking into rewarding players for watching ads and promotions with in-game items, including avatar skins.
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