She Couldn’t Find the Right Self-Help Book… So She Built One
16How can we make better decisions in a world full of bias?
Join us for a thoughtful and visually stunning conversation with designer and author Vicki Tan as she shares the story behind her new book “Ask This Book a Question,” a choose-your-own-adventure experience that helps readers navigate cognitive bias and decision-making with curiosity & clarity.
From her time designing at companies like Google, Headspace, & Lyft, to her years of research into behavioral psychology, Vicki reveals how design thinking, storytelling, & self-reflection shaped her unique approach to building a book that reads more like a magic 8-ball than a textbook.
CHAPTERS
00:00 Introduction
01:34 The Journey of Writing Her Book
06:50 The Magic Eight Ball Metaphor
11:50 The Concept Behind Her Book’s Structure
20:12 The Value of Self-Discovery
KEY INSIGHTS
🎯 Most books on cognitive bias focus on flaws, Vicki reframes them as tools.
🎯 The best design is iterative, visual, and grounded in real human needs.
🎯 You don’t need to read cover-to-cover, start with a question and follow the journey.
GET VICKI'S BOOK "ASK THIS BOOK A QUESTION"
https://amzn.to/3SRrUPw
VICKI TAN
https://www.vickitan.com/
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#designthinking #cognitivebias #decisionmaking #gamethinking #vickitan #booklaunch #productdesign