Start-up Survival Lessons for Indie Developers | Kenny HUANG

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GameDaily Connect

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Published on August 20, 2013 9:30:08 PM ● Video Link: https://www.youtube.com/watch?v=JHfiVlnwR2A

Duration: 19:58

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So you are an indie developer with aspirations of making the next big hit. Yes, you are considered a start-up! Before your hit game brings you the millions of dollars, your number one priority is survival. This session talks about how BlueBat Games survived its first years as a start-up and as an indie studio. The pivots it made, the business lessons learned, and the production process paradigm shifts. Finally, BlueBat will share how they got funded as a studio in an industry that is very hard for investors to fund due to its hit-based nature.

Delivered at Casual Connect USA, July 2013

Download Slides: https://s3.amazonaws.com/Casual_Connect_USA_2013_Presentations/Kenny_Huang_CCUSA_2013.pdf