The Keys to Monetization in Mobile Gaming | FIRESIDE CHAT

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=jzbsSlpJmaU


Duration: 19:30
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Delivered at Casual Connect USA 2017. Mobile gaming grew to $11.9B in revenue in Q1 of 2017 illustrating over 50% growth YoY. In a competitive and often crowded space, Chris Akhavan, Chief Revenue Officer of Glu Mobile has consistently been able to lead nimble and strategic monetization practices across Glu’s robust portfolio in a sometimes volatile industry. In this fireside chat, Chris will discuss best practices, trends, and predictions for UA, advertising and live operations in mobile gaming.



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Tags:
Chris Akhavan
Dean Takahashi
CCUSA17
Casual Connect USA 2017
gaming
GamesBeat
VentureBeat
Glu Mobile
game industry