Above the noise: The power of visual culture

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Ireland Web Summit
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Published on ● Video Link: https://www.youtube.com/watch?v=G8Gly4-QITY


Duration: 23:32
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27

Adobe's Santiago Lyon at Web Summit 2018.

Instantaneous, relevant and affecting media is needed to compete in an environment where digital micro-experiences are the medium. Thankfully, technologies propelled by machine learning are liberating access to superior media, enabling creatives to satisfy the demand for both quality and quantity like never before. Santiago takes the stage to explore how his experience as a photojournalist and war correspondent has influenced his view of the visual culture.

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