Calm Teardown with Scott Kim

Channel:
United States Game Thinking TV
Subscribers:
15,600
Published on ● Video Link: https://www.youtube.com/watch?v=DR8ezGMj5Ek


Duration: 9:33
275 views
10

Hi, thanks for watching our video ๐ŸŽฅ about,
"Calm Teardown with Scott Kim"

In this video ๐ŸŽฅ weโ€™ll walk you through:
What makes the meditation app Calm so popular? What draws fans back week after week, month after month, and even year after year? In this Mastery Path Teardown, educational game designer and Game Thinking co-founder Scott Kim analyzes the customer journey of Calm, from Discovery and Onboarding to Habit-building and Mastery.

โฒ๏ธ TIME STAMPS โฒ๏ธ
00:00 - Introduction
00:51 - Discovery
01:17 - Onboarding
03:10 - Habit Building
04:50 - Mastery
05:31 - Summary
05:33 - What Calm does well
07:06 - Recommendations

Check out the Calm app:
http://calm.com

Check out Scott Kim's weekly free math game event for kids๐Ÿ‘‡ :
http://mathmonday.net

To learn more about our Understanding Systems course, go to
http://gamethinking.io/

Buy Mike Sellers book Advanced Game Design: A Systems Approach on Amazon:๐Ÿ‘‡
https://amzn.to/3hUoSGK

๐Ÿ“š ABOUT OUR CHANNEL๐Ÿ“š
We deconstruct breakout games & apps to help you innovate smarter and find product/market fit. Hosted by Amy Jo Kim - Game Designer & Startup Coach - prev. Rock Band, The Sims, Covet Fashion Happify, Netflix.

Check out our channel here:
https://www.youtube.com/c/GameThinkingTV/featured
๐Ÿ”” Donโ€™t forget to subscribe! ๐Ÿ””

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Check out our rapid innovation programs for product leaders.๐Ÿ‘
https://www.gamethinking.io/programs

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https://www.gschool.io/

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https://gamethinking.io/book/

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