Duration: 31:28

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Many brands already utilize diverse communication channels and are seeking additional opportunities to establish a seamless conversational flow with customers across all channels. What implications does this trend hold for messaging stakeholders? In this panel discussion, industry experts will delve into how collaboration among MNOs, CPaaS providers, messaging apps, and CRM or CDP services can contribute to the advancement of business clients and the growth of revenues for all parties involved.

James Williams , Director of Programmes – MEF
Cristina Constandache, Chief Revenue Officer – Rakuten Viber
Silvija Renusa, Senior Product Partnership Manager – Infobip
Paul Louden, Regional Director UK & Ireland – Sinch