Deep Dive: Marketer Strategies in Ads Measurement

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United States Google Ads
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816,000
Published on ● Video Link: https://www.youtube.com/watch?v=gMRuCUHEajk


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What's the winning formula for ads measurement? Marketers reveal their game plan for 2025: strengthening their first-party data to power AI and mastering media effectiveness (MMM, incrementality, attribution).

#MarketingMeasurement #CustomerInsights #ROI #FirstPartyData #AI #Marketing



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