How AI + First-Party Data Drive Business Growth

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United States Google Ads
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814,000
Published on ● Video Link: https://www.youtube.com/watch?v=R0arY692fSI


Duration: 0:00
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Kamal Janardhan, Senior Director of Product Management at Google, breaks down how a strategic approach to measurement—powered by a strong first-party data foundation and AI—helps businesses maximize their investments.

In fact, marketers who deeply integrate AI tools see 60% greater revenue growth than their peers, according to BCG. #GoogleAds #Measurement #Marketing #ROI



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